April
11
2018

PLANETA AT SOL&AGRIFOOD

PLANETA DOUBLES THEIR PRESENCE AT VERONA, WITH THEIR THREE OLIVE OILS

capparrina 1

To demonstrate the growing importance of olive oil production in the company’s activities, this year Planeta will double their presence at Verona and, as well as being at Vinitaly, will also be present with their own Stand at Sol&Agrifood.

This is consistent with the ambitious project presented last year of increasing the size of the olive grove of Capparrina at Menfi from 100 to 150 hectares, planting a further 13,000 olive trees and thus completing the important scheme of protecting the countryside and the quality of their olive oil.
For this purpose Planeta will bring to Vinitaly their three olive oil products according to the regulations of the DOP Val di Mazara – the Tradizionale blend and the de-stoned single varieties of Biancolilla and Nocellara del Belice, fruit of the splendid 2017 harvest.
A record harvest that provided us with extraordinary quality and above average quantity, a truly 5 star vintage.  From 2017 we have varietal olive oils, with increased quality, also thanks to the new two-phase decanter, complete with overhead presses, which extract the oil more gently, recently installed in the press placed at the centre of our olive grove facing onto the sea at Menfi’.

In spite of great variation over the agricultural year, the weather was however favourable for olives.  The fairly dry spring favoured flowering and setting, the hot summer diminished the population of harmful insects and the rain at the end of September was excellent preparation for the harvest, which delivered olives with superb analytic values (an acidity constantly around 0.2% has never been recorded before).

In addition, this week prizes begin to arrive for Planeta’s olive oil, such as the first absolute prize at the Sofi Awards 2018 to the Tradizionale, that from the Los Angeles Extra Virgin Olive Oil Awards which awarded the ‘Silver Medal Robust’ to the Biancolilla DOP Val di Mazara 2017 and the ‘Silver Medal Medium’ to the  Tradizionale DOP Val di Mazara 2017, and from Bibenda who awarded ‘5 gocce’ to the Tradizionale, and Slow Food, which has always awarded the Traditional as ‘Great Oil’.

premi-olio

Planeta will be at Sol&Agrifood, at Pavilion C SAG Stand B67

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